Video hayli yaratıcı ve eğlenceli olmuş. rodüksiyonun başarısı konusunda zaten söyleyeek birşey yok…

Company: Google
Agency: AKQA

Coca Cola'nın yemek platformu Coce'n Meal kampanyası için hazırlanılan reklam çalışması, animatik açıdan gerçekten çok başarılı görünüyor.

Bu çalışmanın yaratıcısı ise Sebastien Grousset.

Vodafone – Madam Tresesti
Yükleyen omerfarukayranci.

Advertising Agency: DDB, Toronto, Canada
Creative Director: Andrew Simon
Associate Creative Directors: David Ross, Paul Wallace
Art Directors: Paul Wallace, Jorgen Stovne
Copywriters: David Ross, Ryan Hamacher
Agency Producers: Andrew Schulze, Marie-Pierre Toure
Account Services: Wendy Caricari, Jaqui Faclier, Rachel Selwood, Tamara Gervais, Emily Ward
Manager Community Engagement: Dana Rudelier
Supervisor Community Cultivation: Matthew Nelson
Manager Community Cultivation: Cameron Reed
Director – David Hicks
Production Company: Sons and Daughters
Executive Producer: Dan Ford
Line Producer: Rob Allan
Director of Photography: Adam Marsden
Character Design: Bigshot Toyworks
Editorial: Pete McAuley, AXYZ, Toronto
Visual Effects: AXYZ, Toronto
VXF Producer: Irene Payne
Compositor: James Andrews
Animators: Dennis Turner, Mario Marengo
Colourist: Bill Ferwerda, Notch, Toronto
Music & Sound Design: Paul Seeley

Advertising Agency: RPA, USA
EVP, CCO: David Smith
SVP, CD: Pat Mendelson
Senior Copywriter: Seth Prandini
VP, ACD/Art: Chuck Blackwell
SVP, Executive Producer: Gary Paticoff
Production: Elastic
Director: Andy Hall
DP: Bill Bennett
Live Action Producer: David Wolfson
Executive Producer: Jennifer Sofio Hall
Post Production
Design Studio: Elastic
Designers: Henry de Leon, Max Ulichney
VFX Studio: a52
CG Lead: Max Ulichney
3D Artists: Paulo de Almada, Ian Ruhfass, Kevin Culhane, Joe Chiechi, Angie Jones
Lead Compositor: Shahana Khan
Rotoscoping: Cathy Gochnour
Producer: Megan Meloth, Sarah Haynes
Executive Producer: Jennifer Sofio Hall
Music
Song: “Funky Stuff,” Kool and The Gang
Composers: Robert Bell, Ronald Bell, George Brown, Robert Mickens, Claydes Smith, Dennis Thomas, Richard Westfield
Publisher: Warner/Chappell Music Publishing
Label: Universal Music Enterprises

Bağ

Ayrıca basılı mecralarda da tanıtım çalışmaları sürmeye devam ediyor. Aşağıdaki iki çalışma yine RPA ajanstan

Discreetly utilitarian

Versality modernized

Diet Coke: Fit

Advertising Agency: W+K Portland, USA
Advertising Manager, Diet Coke: Andy Deutsch
Account Director: Thomas Harvey
Account Supervisor: Hanna Nesper Newell
Account Executive: Steve Metcalfe
Agency: Wieden+Kennedy, Portland
Creative Directors: Hal Curtis, Sheena Brady
Art Director: Max Erdenberger
Copy Writer: Ginger Robinson
Executive Producer – Ben Grylewicz
Producer: Fran O’Connor
Business Affairs Manager: Laura Caldwell
Illustrator: Tom Gauld
Production Company: Blacklist, New York
Director: Pistachios
Executive Producer: Adina Sales
Producer: Danielle Birch
Original Music: Charlie Campbell

Diet Coke: Summit

Advertising Agency: W+K Portland, USA
Advertising Manager, Diet Coke: Andy Deutsch
Account Director: Thomas Harvey
Account Supervisor: Hanna Nesper Newell
Account Executive: Steve Metcalfe
Agency: Wieden+Kennedy, Portland
Creative Directors: Hal Curtis, Sheena Brady
Art Director: Max Erdenberger
Copy Writer: Ginger Robinson
Executive Producer – Ben Grylewicz
Producer: Fran O’Connor
Business Affairs Manager: Laura Caldwell
Illustrator: Tom Gauld
Production Company: Blacklist, New York
Director: Pistachios
Executive Producer: Adina Sales
Producer: Danielle Birch
Original Music: Charlie Campbell

Bağ

castingplayboy.com adresine girdikten sonra web cam iniz ile çektiğiniz fotoğraflarınızı siteye gönderiyorsunuz. Yapılan elemelerden sonra kapak yıldızı siz oluyorsunuz.

”

24 Temmuz 2009 tarihinde hayata geçirdiğimiz “Eski Sevgiliye Kapak” isimli viral kampanyamız 3 Kasım 2009′da gerçekleşen Digital Age Konferansı’nda, konferans katılımcıları arasında yapılan oylama sonucunda,  oyların %31′ini alarak 2009′un en başarılı dijital kampanyası seçildi. Kampanya videosunu ve kampanyamızın başarı hikayesini anlatan kısa filmi sizler ile paylaşmaktan mutluluk duyarız.

Viral kampanyamızla ilgili yurtdışından gelen bilgi taleplerine yardımcı olması için, videonun İngilizce altyazılı versiyonunu da aşağıya ekliyorum.

English version:

“Fulya’s revenge from her ex-boyfriend” was chosen the most successful digital campaign of the year 2009

GittiGidiyor’s viral video campaign has achieved a remarkable success on the Digital Age Conference which was held on November, 2009.

Our viral video campaign “Fulya’s revenge from her ex-boyfriend” was chosen the most successful digital campaign of the year 2009 by taking 31% of the votes among the participants of the conference. Here we are happy to share our campaign video and also a short film that tells the successfull story of this viral campaign with you.

GittiGidiyor: Hakkı Arıkan

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